Olay Anti Wrinkle Firming Day Cream. Olay Anti-Wrinkle Classisc firming day cream age 40+ SPF 15. Visible results - visibly smoothes the appearance of fine lines and wrinkles for younger looking skin in 4 weeks. Proven Ingredients.. Thats because Olay has sourced proven, tried and tested Anti-ageing vitamins(B3, E) Pro vitamin B5, ceramides and antioxidant (Green tea extract) and created their own special moisturising blend that visibly smoothes the appearance of fine lines and wrinkles while helping to firm your skin.